Référencement : les bonnes pratiques par Google

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Search Analytics API now supports Discover, Google News, and Regex 25 octobre 2021
The Google Search Analytics API, which already provides data about Search performance, is being updated to also include Discover and Google News data. Site owners that have this type of traffic will now be able to pull it programatically through the API. In addition, Regex support has also been added to the query and page […]
Aligning Search Console testing tools and the URL Inspection tool 11 octobre 2021
We’re making changes in the AMP, Mobile Friendly, and Rich Results testing tools to be fully aligned with the Search Console URL Inspection tool. The changes include standardization of previous features, plus new features that you may be familiar with from the URL Inspection tool.
More information on how Google generates titles for web page results 17 septembre 2021
Last month, we shared about our new system for generating titles for web page results. Thanks to your feedback, which has been much appreciated, we've further refined our titles system. Here's more about what we've been doing and some additional guidance for creators.

Experience the Tokyo 2020 Paralympics with Google and YouTube 24 août 2021
While some of the Tokyo 2020 Games are over, others are just beginning: The Tokyo 2020 Paralympic Games are right around the corner. And just like earlier this summer, there are few ways you can enjoy the action from home. 1. Watch livestreams and highlights on YouTubeStarting August 24, catch livestreams as well as clips and […]
Helping people and businesses learn how Search works 23 août 2021
Every day, billions of people come to Google to search for questions big and small. Whether it’s finding a recipe, looking for a local coffee shop or searching for information on complex topics like health, civics or finance, Google Search helps you get the information you need -- when you need it. But part of accomplishing […]
Kick off the school year with Google Assistant and Search 11 août 2021
Wherever your kids will be learning from this year, one thing is undeniable: The school year is fast-approaching. Over the past two years, my family's adopted a few new routines — some that will stick, and others we'll need to adjust. Here's how I'm using Google Assistant and the latest educational Search features to help […]

Le Marketing Digital de A à Z
GLOSSAIRE DE TRAFFIC MANAGEMENT – DIGITAL MARKETING Acquisition de trafic : Processus permettant d’attirer des visiteurs (souvent désigné par le terme “trafic”) vers des sites Web, applications mobiles et autres éléments numériques. Exemple : “Ma stratégie d’acquisition est axée sur le ciblage des personnes ayant récemment acheté une maison ancienne.” Ads (Annonces) : Exemple d’une annonce […]
Google Grants : nouvelles conditions d’utilisation
Google Ad Grants modifie sa politique : 5% de CTR minimum Google a clôturé le “vieux” programme Grantspro, qui était l’offre premium de Google pour les organismes à but non lucratif. Google annonce des nouvelles mises à jour qui sont effectives depuis le 1er janvier 2018 pour les comptes Google Ads Grants dont un CTR […]
Campagne de e-marketing SEA au CPC – Agence Philemonday
Campagne de e-marketing SEA au CPC – Agence Philemonday

Nouveau record mondial de chargement maritime pour CMA CGM
Thalos, solutions de communication maritime et enjeux cyber à bord
#8 VMV – Antoine GAUTIER, Agent Général d’Assurance exclusif, Mutuelle de Poitiers Assurances à Lorient
Iconique Superyacht : Le Maltese Falcon est à Nauplie.
Olivier Le Nezet : « Ça va s’accélérer »

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